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Why Plus Size Doesn't Have to Mean Less Choice

Last Updated March 25, 2020

There was a time when clothing for plus-sized girls was express only that's no longer true. Whether you're in need of a new apparel, some lingerie, a bodysuit or a apparel for that special occasion, yous'll find a great option in most stores. In the way industry, plus-size is identified as sizes 10-14. There are stores that cater to article of clothing in those sizes, including Lane Bryant and Avenue, but department stores like Macy's and J. C. Penny as well offering plus-size clothing.

Plus Size

Market research firm Plunkett carried out a survey which showed that 68 percentage of American women are size 14 or above. NDP, some other market place research firm, came up with statistics that showed Americans spent $21.4 billion on plus-size women'due south clothing in 2016. The same report showed that growth in the dress section runs at iii percent, but in this sector of the market growth runs at six percent yr on year. Now you know those sales numbers you'll empathize why massive retailers similar Walmart are expanding their line of plus-size wear.

Loftier-End Marketplace

While there'south a lot more choice for plus-size women in need of new apparel if you want to look yous best in designer clothes, you'll be disappointed to learn that the luxury finish of the market isn't keeping step with the evolution of the marketplace. High-cease shops still don't tend to become across a size 12. You can get dresses from designers like Prabal Gurung just only if yous go straight to them. For example, Gurung will sell clothing up to size 22 but retailers don't tend to stock the American-Nepalese way designer'due south clothing above a size fourteen.

Fashion

With the top brands unavailable to plus-size women, it's no wonder that the majority of the 300 brands showcasing themselves at New York Fashion Week in 2017 were unavailable to women over size 14. Analysis shows that simply 32 of them made apparel for women size sixteen or above. Just 14 producing clothing for women sized 22 or larger, and those who do tend to partner with a dedicated plus-size retailer. Perchance that's because plus-size habiliment makes upwardly just 0.1 pct of the high-end market.

Online or Loftier Street

Online retailers tend to offering more choices merely do you desire to buy your dress without trying them on get-go? In general, a bigger percent of an online retailers range will be available in plus-size. If you find shopping for clothes on high street intimidating because you lot haven't got a mannequin-shaped physique, online shopping is the way to go. Take care with sizes if y'all're buying from a website based outside of the Usa. For example, a size 24 UK dress is equivalent to a US size 20.